The goal
Fast and florius is an online florist that offers easy flower choices and gift ideas for users with no much time or experience in purchasing bouquets. The boutique’s goal is to make purchasing flowers and gifts fun, quick and accessible experience. The goal of the project was to create a website allow users have great experience and place order in an efficient and intuitive manner.
the problem
Allow users place fast orders based on their preferences without having to scroll through hundreds of pages in a catalogue.
my role
UX Designer, UX Researcher, UI Designer
Project images
Paper wireframes, Crazy eights, ideation phase
Home page- low fidelity wireframe
Wireframe mobile- product page
Low fidelity prototype- mobile
Low fidelity prototype
Desktop landing page- above fold
Desktop landing page- below fold
Desktop landing page- below fold
Successful purchase screen
Mobile main page
High fidelity prototype
High fidelity prototype- desktop